Celebrity Cruises has partnered with Randi Zuckerberg as part of a year-long campaign entitled Take Care of YourSelfie.
The programme is designed to encourage guests to find a tech-life balance while on holiday.
The first part of the programme is a new line-up of =spa treatments and services exclusively available at Canyon Ranch SpaClub on board Celebrity’s ships beginning February this year.
Zuckerberg, who is the editor-in-chief of Dot Complicated, a website that navigates the ever-evolving universe of technology and social media, curated the one-of-a-kind program to inspire travellers to take a break from their daily dose of technology and recharge.
As a pioneer in the tech-life balance movement, Zuckerberg encourages the importance of finding time for one’s self, both online and off.
She explained: “The digital revolution has changed and enriched every aspect of our lives, and now more than ever, it is essential for us to find a healthy tech-life balance.
“Celebrity Cruises is a leader in providing relaxing and restorative holidays, and by partnering with them, I hope to inspire moments of logging off and shutting down for a few hours or even a day. We want guests to explore ways to embrace a balance that complements their lifestyle on board and at home.”
Celebrity Cruises president Lisa Lutoff-Perlo added: “When I heard Randi talk about Take Care of YourSelfie, I realised I was a perfect candidate for this programme.
“Like so many of our guests, I live a connected, always-on life, with a great reliance on technology. “Randi’s fresh approach helps bring balance back into our lives, and is another way to make sure our guests enjoy a relaxing, restorative holiday.
“The new programme perfectly complements our luxurious accommodation, award-winning dining, rich destination experiences and intuitive service. I can’t wait to sign up for one of the treatments.”
THE NEW TREATMENTS
• “fACEial Time” (Environ Ultimate Vitamin Therapy): This facial is designed to effectively treat a wide range of skin care needs related to staring at computer and tablet screens. This facial provides intense penetration of active ingredients – including skin-nourishing antioxidants, peptides and vitamins A, C and E – for visible results.
• “InstaGlow” (Detoxifying Ritual with Signature Add-On): A detoxifying 100-minute ritual with a signature add-on creates an intense, therapeutic transformation. The Red Flower cleansing body scrub includes coffee, olive stones and fresh lemons as well as rich rhassoul clay to draw out impurities. Guests can then truly take the time to disconnect and be in the moment for this rejuvenating treatment.
• “Get wrAPPed” (Seaweed Peat Wrap): This VOYA organic seaweed peat body wrap treats a variety of skin and rheumatic conditions and increases detoxification by mixing seaweed extracts with micronized peat. The treatment is richly infused with trace elements, vitamins, carbohydrates, polyphenols, lipids, and humic acid to help drain toxic substances from the body.
• “Texticure” (Hands So Soft Manicure): A warm paraffin manicure hydrates dry skin, softens cuticles and soothes aching joints like nothing else. This beauty treatment combines nail polishing and buffing with skin softening and moisturising. The entire hand is dipped in paraffin wax to seal in softness and moisture. This experience is the perfect treat for hands always texting and responding to emails.
• “Control ALT Delight” (Unique yoga experience with T-Spheres): This mind-body yoga workout features T-Spheres to help stretch and flex out of the workstation slump or texting crouch. The pressure-point experience facilitates unwinding with quiet, precise movements that corrects poor body alignment, increases flexibility, relieves mental stress and promotes restorative sleep.