A boom in family holiday bookings is being claimed following the abolition of Air Passenger Duty for children aged under 12.
Online travel agency CheapOair saw a 24% rise in family bookings including children under 12 to long-haul destinations in May over the same month last year.
Popular destinations for families include Dubai, Los Angeles, Toronto, Miami and Melbourne following the removal of the tax on May 1.
APD will be removed from air fares for children under 16 at the time of travel from March 2016.
CheapOair managing director, Peter Grover, said: “Ever since APD was taken off the flight prices for children under 12, we’ve seen family bookings increase by a quarter.
“The message to the Chancellor is that taxing holidays doesn’t work. More people spending money in the UK economy when booking their travel is better for the business of Britain.
“Holidays should be about fun and spending quality time together, without tax reform being a serious consideration when booking the family summer getaway.”
He added: “Exploring more of the world at better prices is what our business is all about. We look forward to saving money for more and more families as the further APD reductions come into play next year.”