A-ROSA River Cruises will introduce cruises on the Seine this year.
A range of routes from Paris along the river Seine will feature, with three international departures available for UK agents to book.
A four-night Christmas shopping departure is available plus two seven-night cruises that explore Normandy during the summer.
The German line’s ship A-ROSA Viva will be based on the Seine in 2017.
UK head of sales Lucia Rowe said: “This is the first time we will have ventured onto the Seine and it is a natural addition to our programme.
“We will have three departures for agents in the UK to sell and if they are successful we will look to add additional dates/itineraries going forward.
“With Paris as the starting point agents have a range of transportation choices that they can add to the booking depending on the customers choices.”
A-ROSA will promote its family offering where one child aged 2 to 15 years can travel for free for every adult when sharing the same cabin.
Christmas shopping sailings lead in at £435 per person cruise-only based on a December 14 departure.