Oman Air sales representatives will be on the road speaking to travel agents to plug its new direct routes from Manchester to Muscat.
It will begin with a ‘blitz’ of visits to 200 travel agents in just four days, from January 9 to 12, and then followed up with a new sales team to be based in a satellite office in Manchester.
The three-strong team, for which roles are being recruited, will add to Oman Air’s 11-strong UK sales team, based in London.
Oman Air’s UK and Ireland country manager Simon Cook said: “It’s about telling agents about us, our network and our product, namely that we now fly from Manchester.”
Manchester to Muscat flights begin daily from May 1, but are on sale already in the airline’s January sale, which has return prices from £329.
Oman Air also revamped its London based sales team last year in its new Hammersmith office, and has seen a 55% growth in passenger numbers in 2016 against 2015.
It upped Heathrow to Muscat services from once a day to double daily, and now connects to 36 onward locations from the capital of Oman – the latest of which is Nairobi, Kenya.
The airline’s fleet is due to increase from 50 to 70 aircraft by 2020, including the introduction of a number of new Boeing 787 Dreamliners.
A new baggage policy was also introduced, whereby economy passengers continue to get 30kg included in the price of the ticket. Now, an extra 20kg is offered at a “competitive price” instead of extra baggage being charged for by weight on a sliding scale.