Name: Phil Kirby.
Job title: commercial manager.
Company: Ilkeston Co-op Travel.
Number of cruises travelled: nine.
Opinion of P&O Cruises product: “Altogether, Ilkeston Co-op sells around 1,200 cruises a year – a third with P&O Cruises or Princess Cruises. Customers like P&O because its entertainment, service and food are British. Cruising is a growth market, the addition of Aurora will be welcome.”
Name: Colin Keen.
Job title: buyer.
Company: Lunn Poly.
Number of cruises travelled: 25.
Opinion of P&O Cruises product: “Most cruise companies do not ally themselves to any particular market, but P&O works hard to tie itself to the British market. Sales of cruising holidays make up around ú1.5bn of Lunn Poly’s annual turnover.”
Name: Graham Dullop.
Job title: director.
Company: Cruise Club International.
Number of cruises travelled: 60.
Opinion of P&O Cruises product: “P&O is investing in the future by building Aurora. It recognised that the demand for its last new ship, Oriana, justified building another one.”
Name: Carol George.
Job title: director.
Company: Traveland.
Number of cruises travelled: 25-30.
Opinion of P&O Cruises product: “Aurora will be a superb ship that will take the concept of cruising into the next century. The selling points for Traveland clients will be the interconnecting rooms for families.”