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New Chile specialist targets agents in drive to sell South American product

A NEW tour operator specialising in Chile is looking to sell its product via agents.


London-based Chile Tours is aiming to take between 350 and 400 customers to the South American country in 1999.


Director Pablo Petit-Breuilh said:”There is no real specialist to Chile and we hope to fill the gap in the market.”


Tour prices lead in at £210 for three nights in Santiago.


Petit-Breuilh said the product will be pushed mainly through agents with fellow South American operators also able to sell the tours.


Because Chile Tours is not bonded, flights must be arranged with other operators or with agents who have an International Air Transport Association licence.

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