EasyJet claims to be the first budget airline to start offering door-to-door bag collection and delivery.
The option is being offer on flights from Gatwick to Geneva at a lead-in price of £37.
The service is being run by specialist provider Airportr, giving the option for passengers to check-in luggage from home and have it delivered to their final destination.
The option is one of three being made available following research that showed 40% of the airline’s passengers would be interested such services when they travel to and from their flight.
The carrier is also including the service in a bundle fare, meaning Flexi fare travellers flying from Gatwick and Geneva have the service included in their booking.
Chief commercial officer Sophie Dekkers said: “We are always looking at how we can innovate with the products and services we offer to ensure we are providing more of the choices our customers want, so we are excited to be introducing Airportr’s services initially from London Gatwick and Geneva, to help make travel even easier for our customers, whether they are flying for business or leisure.”
Airportr chief executive Randel Darby added: “Today’s announcement that we’re launching Airportr across two of EasyJet’s top tier airports marks another significant step forward for off-airport baggage management.
“Travellers continue to prioritise speed and convenience and are increasingly turning to off-airport processes to achieve it.
“As an airline, EasyJet is committed to getting their customers through the airport faster, whilst delivering the best experience when travelling with baggage. We’re delighted that Airportr can support easyJet on this mission, with bag-free travel now possible to, through and from airports.”