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SIA and Thai Airways seal strategic alliance

Singapore Airlines and Thai Airways are forming a new strategic alliance as they explore wide-ranging commercial collaboration.

The initial stage of co-operation will see the two Asian carriers progressively code share more extensively on each other’s services.

The more detailed partnership envisages providing passengers with more options and value, as well as greater benefits and an enhanced travel experience.

The two Star Alliance members will begin with a codeshare on each other’s flights between their base hubs of Singapore and Bangkok. 

The Thai carrier will also codeshare on SIA services to Cape Town, Johannesburg, Houston, Los Angeles, New York, San Francisco, Seattle and Vancouver by the first quarter of 2023, subject to regulatory approval.

Additional codeshare arrangements to points in both airlines’ networks will be explored to support increased air connectivity to Thailand and Singapore, as well as points in Europe, India, and south-west Pacific routes. 

SIA chief executive Goh Choon Phong said: “SIA and Thai have had a close relationship for many years, which we aim to strengthen through this comprehensive agreement. 

“Both airlines have a loyal customer base, as well as extensive operations within south-east Asia and around the world. This is a win-win opportunity to support the growth of our respective hubs and enhance the options and service offerings for our customers.”  

Thai Airways acting chief executive Suvadhana Sibunruang said: “Thai and Singapore Airlines have shared a long-term relationship, and I am glad that this co-operation between the two airlines will certainly cater for the demand of travellers between Thailand, Singapore, and beyond. 

“It will also enable the expansion of Thai’s network to more service points in the United States, Canada, South Africa, Europe, India, and south-west Pacific routes. 

“The codeshare arrangements will greatly benefit our customers in a range of service areas including the frequent flyer programme, customer experiences, lounge access, and airport ground services. 

“The collaboration strengthens both the airlines’ networks as members of Star Alliance.”

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