The director of Abta LifeLine has praised the generosity of delegates at the Travel Convention in Greece but stressed the need for year-round support for the charity.
Trudie Clements said that fundraising efforts from the LifeLine cycle ride, a raffle and an auction had raised £17,000.
“It’s been great seeing the characteristic enthusiasm and support for LifeLine here in Greece but we now need to see that commitment to carry on throughout the year,” she said.
Abta LifeLine is asking companies to donate the equivalent of £2 per employee. For example, if a business has 10 employees, it would donate £20, if a company has 2,000 employees, it would donate £4,000 on an annual basis.
“Abta LifeLine is there for industry colleagues and their families at the hardest times in their lives. The charity provides much needed support to help people manage these difficult times but we can only do that if the funds are there,” she said.
“We’re really keen for members to get involved via corporate giving through the £2 per employee appeal, joining businesses such as Tui, easyJet holidays, Blue Bay Travel, Kuoni, Barrhead and Inspiretec among others.”
Abta’s charity for past and present employees of Abta members, LifeLine supports colleagues in many ways, including vouchers to buy essential household groceries; crisis grants to help with priority bills; energy vouchers for heating, lighting and cooking; financial advice; counselling and wellbeing support; essential household appliances; help with funeral costs where no state help is available; and essentials for children such as school uniform, shoes and IT equipment.
Email lifeline@abtalifeline.org.uk for more information.