APT and Travelmarvel are expanding sales tools for agents with a summer ‘value add’ initiative from today (May 9).
The new campaign includes cabin upgrades, £99 deposits and discounts of up to 50% per person on European river crises.
Solo supplements are also being waived on Travelmarvel departures.
The best cabin upgrade and solo supplement offers apply to new bookings made until July 31 for river cruises departing between May and August.
An eight-day Nuremberg to Amsterdam itinerary now leads in at £1,395 per person, down from £2,895, including a free best cabin available upgrade.
The price includes return flights, 20 meals, complimentary soft drinks, beer and local wine with lunch and dinner on board, sightseeing, tips, port charges and gratuities.
Head of sales and business development Bred Bennetts said:“This newly launched summer tactical gives our agent partners everything they need to convert business over the coming months.
“By adding outstanding value via best available cabin upgrades, solo supplement waivers and up to 50% savings, as well as removing barriers to booking with low £99 deposits, agents can tempt even the most hesitant clients to take a European river cruise this summer.”