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Classic Collection unveils ‘sun cheques’ for payday peaks weekend

Classic Collection has launched a new phase of its peaks campaign with a “sun cheque” voucher scheme offering more savings for agents.

The sun cheque voucher will apply to all summer 2025 beach holidays booked by February 3 via the B2B operator’s 24/7 agent-only booking portal.

In addition to the operator’s sun cheque vouchers, Classic will also accept discount vouchers given to agents by competitor operators, allowing them to be used on a choice of more than 20,000 hotels and 18 airline partners.

Jorge Quibell, head of sales strategic partnerships, said: “Ahead of what is likely to be a very busy peaks payday weekend, and with very poor weather forecast, we’re giving agents what they’ve asked us for – something to keep the rain at bay and the peaks sales momentum going.

“Our flexible business model of selling with any airline from any airport means that these discounts are available to agents on more summer sun product than any of our competitors.

“As a trusted 100% agent-focused operator, we’re driving customers to book directly with our trade partners by offering them sizeable discounts on one of the busiest booking weekends.”

Throughout the weekend the operator will be publishing discount codes on its agent Facebook group and WhatsApp channel.

Quibell concluded: “Engagement and support from our trade partners has been phenomenal this peaks.

“As agents are at the heart of everything we do, we’re thrilled to launch this new initiative by way of a thank you for all the bookings so far.”

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