Cunard will offer four fam trips this year, contributing to the line hosting a record number of agents on its ships in 2024.
The four-night fam trips, which will each host 20 trade partners, will be round-trip from Southampton and take place from August to November.
Cunard UK sales director Tom Mahoney said the fam trips would provide “invaluable insights” into the Cunard experience, adding: “We appreciate how important it is for agents to get on board, and with this announcement and our comprehensive ship visit programme, we want to demonstrate an unprecedented commitment to our trade partners.”
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Cunard previously confirmed it would be welcoming more agents on board this year than ever before, taking into account the nine ship visits, hosting 400 agents for Queen Anne’s operational test on April 29 and a further 185 agents visiting the newest ship at the Clia conference in May.
During the fam trips, agents will stay in Balcony staterooms or Princess Grill Suites. Drinks receptions, training sessions, a speciality dining experience and shore excursions will be organised.
Wi-Fi will be provided and hotel and dining service charges covered.
Agents can register their interest in attending via Shine Rewards Club, but the September 11 sailing is invite-only.
Fam trips schedule
- August 28 – Queen Anne, sailing to Rotterdam
- September 11 – Queen Mary 2, sailing to Zeebrugge
- October 13 – Queen Mary 2, sailing to Hamburg
- November 15 – Queen Victoria, sailing to Amsterdam