EasyJet holidays has signed up to the Safer Tourism Foundation’s Safer Tourism Pledge as part of the tour operator’s commitment to customer safety.
The Safer Tourism Pledge is a set of commitments, developed in partnership with the travel industry, outlining “a stringent approach to traveller risk, health and safety”.
It recognises businesses that have “excellent” safety systems and protocols and put “collaboration ahead of competition when it comes to customer safety”, said the foundation.
The Safer Tourism Foundation assesses the safety management systems of companies wishing to sign up, and travel companies signing the pledge agree to adhere to six commitments.
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These include supporting the foundation’s mission to save lives and reduce preventable injury and harm to travellers while on holiday and providing travellers with advice to help them take responsibility for their own safety and wellbeing.
Pledge partners also want to hear about travellers’ genuine safety concerns so problems can be quickly solved.
Furthermore, Safer Tourism Pledge partners commit to working collaboratively and sharing travel safety knowledge, for the benefit of everyone who travels.
EasyJet holidays will share its anonymised travel incident data with the Safer Tourism Foundation, helping to build evidence to understand the causes of preventable harm and danger.
Jonathan Perkins, head of customer safety and wellbeing at easyJet holidays, said: “At easyJet holidays we are totally committed to being there for our customers through every stage of their holiday to ensure that everything goes right, but also to look after them on the rare occasion that their trip doesn’t go quite to plan.
“So, we’re very proud to be recognised as a company that goes above and beyond, and we’re looking forward to working closely with Safer Tourism and other Pledge partners to continually improve when it comes to traveller safety.”
Katherine Atkinson, Safer Tourism Foundation’s chief executive, added: “EasyJet holidays has grown incredibly quickly since it was established just before the Covid pandemic, and we were really impressed at the safety and risk management systems developed to manage that growth.
“We’re really looking forward to working with easyJet Holidays alongside all our Pledge partners, encouraging the sharing of good practice and working to resolve practical issues to prevent traveller harm.”
The announcement follows Safer Tourism Foundation’s recent Pack Safe Appeal campaign, calling on travellers to carry carbon monoxide alarms with them when they travel.
The Safer Tourism Foundation is a registered independent charity that was born out of the deaths from carbon monoxide poisoning of Bobby and Christi Shepherd, who died while on holiday in Corfu in 2006. Their mother, Sharon Wood, worked with Thomas Cook to set up the charity in 2016.