Gold Medal, the flagship brand of dnata Travel Group UK, has focused on the family market with its latest campaign and new brochure.
Called Family Getaways by Gold Medal 2024-2025, the 40-page printed brochure features holidays to destinations such as Orlando, Dubai, Thailand and Mauritius.
It showcases trips in four different categories: Perfect for Pre-Schoolers, School’s Out for The Summer, Travelling with Teens, and Families Travelling Together.
The brochure lands with agents from Thursday (May 9), with a digital version and supporting offers available on goldmedal.co.uk.
To promote the launch of Family Getaways by Gold Medal, the B2B brand is giving agents the chance to win a £250 Red Letter Days voucher.
To be in with a chance of winning one of the five vouchers, agents must make a package booking for a family with Gold Medal and register their booking before June 16.
Deborah Wadhams, head of long-haul product, said: “Travelling with toddlers differs greatly from travelling with teens, and when planning a getaway with extended or other families, it’s crucial to cater to all age groups.
“That’s why we’re here to help agents find the perfect balance and create itineraries that promise an unforgettable family holiday.
“Our experts have travelled to the far corners of the world, on their own personal holidays and as part of their professional careers, building a wealth of experience perfectly poised to create tailor-made holidays.
“With our expertise, we can recommend the best accommodation, activities, amenities, and dining options tailored to a family’s needs.”