MSC Cruises has extended its agent incentive to the end of March.
Every booking made by March 31 will be entered into a weekly prize draw to win a seven-night MSC Cruises holiday for two adults in a balcony cabin.
Winners will be drawn each Friday until the deadline closes.
The agent incentive was originally planned to run just in January, but the cruise line said it decided to extend the initiative to “crown some more deserving agent partners”.
Earlier this month, MSC Cruises claimed booking levels were “absolutely off the scale” as the line reported its “best-ever” Sunday.
It also unveiled its latest brand campaign that focuses on its sustainability credentials, which has rolled out across TV, print media, digital and social media channels.