The number of self-employed agents under The Personal Travel Consultants in partnership with Blue Bay Travel (PTCs) umbrella has grown to 55 with 15 new recruits.
The have joined from other homeworking companies and or from high street roles, reflecting a growing demand for the work-life balance and elevated income, according to the company.
Late bookings for this summer accounted for half of sales made in the last three months compared to 44% for the same period last year.
This came as PTCs claimed a 42% year-on-year increase in sales for the first half of 2024, without disclosing actual figures.
However, demand for luxury short-haul has grown, with average booking values for Turkey having exceeded £6,000, and £4,000 for the Canary Islands – levels traditionally more associated with long-haul.
While Turkey remains a perennial favourite, long-haul destinations including the Maldives and Mexico are also proving popular, as customers continue to seek out premium, bucket-list destinations.
The PTCs can utilise customer leads provided by Blue Bay Travel. However, many are using social media marketing to grow their own customer databases resulting in a 67% year-on-year jump in sales through self-generated leads.
Bookings from self-generated customer leads, which PTCs receive 65% commission, have achieved an average booking value of £4,399 so far this year, compared with £3,000 in 2023.
Group manager Abbie Heaton said: “The hard work of our PTCs has been transformative and is instrumental in achieving these remarkable results.
“It’s an exciting time for the business and is really rewarding to see our consultants reaping the financial rewards of the robust, personal relationships they have built with their clients.
“It’s wonderful to be growing our volume of PTCs too but my top priority remains to nurture our team of high-calibre agents who are committed for the long term.
“The quality of our consultants contributes significantly to our growth as a business, resulting in high individual performance and increased profit margins.”