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Public confused by travel Web sites

WEB SITES offering package holidays and flights are
confusing consumers, according to new research.

Web consultancy Clear Verdict spent 10 months looking at 650
Web sites that offered on-line booking.

A handful of sites have been praised, but most were
criticised for being too hard to navigate or for not containing up to date and
relevant information.

Clear Verdict manager Mirabelle Stobbs said: “You
cannot expect to find a flawless Web site yet but many could be made to be more
user friendly.”

The top five flight Web sites were named as: Skydeals.co.uk;
Travelstore.com; Travelocity.co.uk; Sunmaster.co.uk and Worldtraveldirect.com.

The top five package holiday Web sites were named as:
Thefirstresort.com; Thomascook.co.uk; JMC.co.uk; Just.co.uk and Lastminute.com.

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