AGENTS can discuss trade issues with British Airways thanks
to a new section that has been added to its industry website, www.batraveltrade.com.
The new section, known as Talking Point, will allow the airline
to respond to trade issues raised by agents. Each week a topic will be selected
and head of UK sales and marketing Tiffany Hall or one of her team will
respond. Agents can email their views to talking.point@britishairways.com.
Another new addition, Cleared for Take Off, is a news
service that will be continuously updated with the latest press releases and
sales information. There will also be a photo library with downloadable shots
of the airline’s products and services.
BA general manager leisure sales Andrew Swaffield said:
“These two new sections will improve communication with our travel agency
partners. Our trade extranet is now an indispensable tool for agents to provide
information for their customers.”
The move follows the launch of Trade Fare Explorer last
month, which enables agents to book via the website. The system, aimed at
agents that do not have access to a global distribution system, is based on the
new selling engine that features on the airlines other website, www.ba.com.