FIRST Choice Holidays has announced tradiing for the
full year is in line with expectations.
The group said margins across its divisions were in line with
expectations for the year ending October 31, 2004, but revenues in
its activity and specialist holidays sectors were both up on last
year.
Revenues for the specialist division, which includes Hayes and
Jarvis and Sovereign, were 10% up.
Meanwhile, online bookings for the group have soared by 125%
year on year, out-performing the target of four million bed
nights.
At the same time the group has revealed bookings for the
mainstream First Choice tour operation division are 7% ahead for
winter 2004/05 and 20% ahead for summer 2005 compared with the same
period last year.
Following the group’s decision to reduce its focus on the
short-haul sector, sales for short-haul destinations are 19% down
for this winter and 4% down for next summer.
In contrast, long-haul sales for winter are 26% up and for next
summer are 57% up, while medium-haul are 13% and 30% up
respectively.
The full year results will be announced on December 14,
2004.