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Thomas Cook bank holiday campaign hits the streets

Thomas Cook’s campaign calling for an extra UK bank holiday has hit the streets with its teams donning uniforms and megaphone calling for support.


The electioneering team has issued a call to Brits to sign up to its petition, which now has 180,000 signatures, in the cities of London, Newcastle, Birmingham, Bristol and Glasgow.


Thomas Cook has also undertaken some research as part of its ‘Vote for an extra Bank Holiday’ campaign revealing that more than a third of Brits think a new bank holiday should be introduced to mark St George’s day.


“The Thomas Cook campaign for an extra bank holiday has really captured the public’s imagination, but whilst St George’s Day has come out as the lead contender it’s not really a day for the whole UK to celebrate,” said Simon Carter, executive director of marketing at Thomas Cook.


“Perhaps it would be more appropriate to have a more unified day, not just for England but the whole of the UK, such as the number two favourite Remembrance Day or the Queen’s Birthday.” 

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