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Thomas Cook opens up own-brand hotels to UK market

Thomas Cook is opening up ten of its own-brand hotels to the UK market from May.

Six Sunwing Family Resorts are located in Majorca, Cyprus, Rhodes, Gran Canaria and Turkey, while four adult-only Sunprime Hotels are located in Cyprus, Rhodes and two in Turkey.

The hotels are already available to customers in Scandinavia.

Last month group chief executive Peter Fankhauser said the company would put its own-brand hotels at the heart of its strategy. 

The Sunwing Family Resorts feature family entertainment and fitness classes, a teen lounge and multiple swimming pools.

Sunprime Hotels have an “emphasis on fitness” Cook says with a gym, spa and within walking distance of the beach.

The properties will be available to third party agents booking Thomas Cook packages.

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