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Celebrity Cruises looks to Love Island to launch WAVE campaign

Celebrity Cruises is offering thousands of spot prizes and £50,000 worth of cash giveaways this WAVE period to say thank you to its top selling agents.

This year Celebrity has recruited the services of Love Island cast members to help launch its WAVE campaign.

Love Island’s Jamie Jewitt, Marcel Somerville and Gabby Allen will tell agents about the line’s WAVE campaign from 2pm today (December 13) once they are positioned at Celebrity’s call centre.

Agents who achieve the most sales, either by volume or growth, are in with a chance of meeting the Love Islanders who will hit the road with the Celebrity Cruises sales team in April.

The top performing agents will also win £500 worth of Celebrity Rewards points, presented by one of the Love Islanders.

Celebrity’s WAVE campaign runs from December 14 to March 14.

Claire Stirrup, Celebrity Cruises UK and Ireland sales director, said: “We wanted to say thank you to our trade in a way they wanted to be said thank you to.

“There is a catalogue of lots and lots of Celebrity items. Agents can choose what they want to buy with their points. There are cruises on offer as well as Celebrity points.

“Everyone will earn points will every booking. It is a really easy system.”

Holidaymakers will also be targeted with an attractive offer for all bookings made before March 14.

For European and The Arabian Gulf sailings, guests will receive a free classic drinks package and the second guest will pay half price on their cruise fare.

Agents can access a turn-of-year selling guide online at cruisingpower.co.uk

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