The acquisition of Resorthoppa by the Lowcost Travel Group should drive down the prices of both while helping them grow.
Speaking following the deal, which was agreed this week and should be completed by Christmas, Lowcost chief executive Paul Evans said a combination of back room synergies, the ability to market to each of the other companies’ customer databases and the ensuing increase in business should help drive prices down.
He added: “We really do want to grow the businesses, Resorthoppa has customers we don’t have and we’ve got customers they don’t have.
“We’ve grown a huge amount this year and what we’re trying to do is build a group with different revenue streams.”
Evans added Resorthoppa had been an attractive pruchase as it is around 40% bigger than other airport transfer companies, generating a profit of £750,000 last year.