Travel 2 is launching a campaign offering agents the chance to win one of five places on a California Tourism and British Airways super-fam to California.
To win a place on the fam, agents need to book a trip to California with Travel 2, flying British Airways between March 3 and April 6 for travel at any time. They will then be entered into the draw automatically.
The super-fam, which departs in September, will be split into four groups each of which will explore the state’s most famous cities, drives and beaches before regrouping at the end for a gala event.
To flag up the campaign, Travel 2 will be supplying postcards, which agents can send to their customers to showcase Californian road trips, and window posters.
Prices for a seven day fly-drive start at £579 per person which includes a free Alamo car upgrade.
Highlights of the campaign include:
Essential California Coast: San Francisco, San Simeon and Pismo Beach from £1,069 per person
Vineyards, Lakes and Mountains: San Francisco, Napa Valley, Lake Tahoe and Death Valley from £1,145 per person
SoCal, Essential California in style: from £1,349 per person which includes LA and Palm Springs