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RCL brands introduce Selling Beyond Covid-19 training

Royal Caribbean Cruises brands have launched a new suite of training modules to help travel agents with Selling Beyond Covid-19

Royal Caribbean International, Celebrity Cruises, Azamara and Silversea Cruises modules will sit on the company’s RCL Cares platform.

They are intended to help agents prepare sales mindsets and maximize their return to service as the travel industry resumes after the pandemic.

Six modules focus on science, psychology and change management, alongside the latest research of the effects of prior recessions and crises. They feature videos explaining the process and thinking and take about 90 minutes.

The RCL Cares hub was introduced in April, and Royal brands have also released and extended their Cruise with Confidence policy, which is detailed on the hub.

Ben Bouldin, vice president EMEA, at RCL, said: “When we launched, we promised we would – over time – update the hub with group news and additional support measures, in line with the ever-changing economic and political landscape. In just eight weeks we’ve already launched two content updates – ‘Selling beyond Covid19’ and a selection of guidance and advice from our partner ‘everywoman’.

“We hope this reinforces our ongoing commitment to our invaluable trade partners as we look forward to introducing even more relevant and timely content to our RCL Cares platform over the next few months”.

Jo Rzymowska, vice president Celebrity Cruises EMEA, added: “It’s fantastic to see so many of our trade partners already benefiting from RCL Cares. We’re seeing strong use of the site, and the feedback has been resoundingly positive – especially concerning its ease of use and the breadth of content available – from links to UK government and Abta advice to our latest corporate messaging, alongside details of the RCL Cruise with Confidence policy. There’s something to help everyone navigate this unprecedented time.”

issue18june

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