Advantage Travel Centres, Kuoni and Tui UK and Ireland have signed up to provide donations to a charity which helps current and past employees of Abta member companies.

The support for Abta LifeLine’s 2011 £1-per-employee appeal provides a “significant boost” to the charity in its efforts to help those where it is needed most, the association said.
 
Abta chairman and Advantage chief executive John McEwan said: “LifeLine makes a very real difference to the lives of those who come to it for help.

“I think it is very important that all Abta members do what they can to boost its resources and I am delighted to continue Advantage’s commitment to the campaign.”
 
Tui UK and Ireland distribution and customer director Nick Longman said: “Abta LifeLine provides support and assistance to those in the travel industry who need help the most and Tui UK & Ireland is proud to continue the partnership for a third year. This year, we have pledged to donate £1 for every Tui UK and Ireland employee based in the UK.”

Kuoni distribution and operations vice president Derek Jones said: “Kuoni is delighted to be supporting the Lifeline appeal again this year. Just £1 per employee makes a huge difference to those in the travel industry that need it most.”
 
Abta LifeLine director Trudie Drake added: “Abta LifeLine is there for people in the travel industry who need it most – and it relies on travel industry people to keep it going. If every Abta member company, no matter how large or small, supported the appeal, we will be able to help so many more people in our industry who have fallen on difficult times.”
 
The charity will be holding fund raising activities at the Travel Convention in Palma next month giving delegates the chance to bid for prizes at the host dinner as well as holding additional activities at sporting and social events.