West Hollywood
New developments: Sunset Millennium Project – $250m scheme to include a 350-room hotel, retail outlets and restaurants.
Santa Monica Boulevard Renovation – $24.5m redevelopment of the boulevard, part of historic Route 66, including widening of sidewalks.
Sunset Grand – five-star, full-service all-suite hotel being planned for the western end of The Strip. Will have 200 suites and is expected to compete with the Beverly Hills Hotel.
Shopping: Paris-influenced collections at Plein Sud and Herve Leger; Les Habitudes for the stars’ wardrobes; Armani Exchange for men and women; Oliver for designer fashion. Book shops include Book Soup, and Bohdi Tree Bookstore.
Sample product: Virgin Holidays offers seven and 14-night holidays based on the Ramada West Hollywood, from £749 in September, including flights and car hire; two weeks costs £989.