Comment: Globes laud world-beaters

James Corden, Jack Whitehall, Michael McIntyre, Alan and Jimmy Carr . . . some of the biggest names in entertainment have hosted our Globe Travel Awards in recent years.

The ceremony, at London’s Grosvenor House hotel, is a star-studded affair that is attended by more than 1,200 travel executives.

But while the event itself is a fantastic night out, that’s only part of the story. Beyond the glitz and the glamour, the awards themselves have a huge underlying importance.

The Globes are the most prestigious, credible and coveted trade awards because they are based on year round performance and are therefore a true reflection of trade sentiment.

They recognise travel companies that are deemed to be the best because they offer the highest-quality products and, crucially, work in real partnership with agents.

Winning a Globe means you are one of the trade’s favourite suppliers. And that’s why, as we open the nominations, we need you all to think carefully about who you would like to see in the spotlight in January.

Please take the time to nominate your best suppliers, and, if they make the shortlist, then support them again when the voting opens in a few weeks’ time.

You can find out more about the process in our special Globes feature.

Winning a Globe means the world to travel companies. I know many that list winning one as a key business objective every year – such is the value they place on them.

None of our Globe winners take your support for granted – and neither do we.

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