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Premier Inn reports quarterly sales increase

Budget chain Premier Inn saw sales rise by 11% in the three months to the end of November.

Parent company Whitbread reported total room nights sold increased by 7.4% to 13.6 million over the same period in 2014.

Total occupancy remained high at 84% while capacity increased by 7.8%.

Hotels in London saw sales rise by 14.8% in the three months with revenue per available room (revpar) up by 2.1% and occupancy up by 0.2 percentage points to 89.2%.

Sales in the UK regions grew by 9.7% with a 3.3% rise in revpar as capacity increased by 6.5% and occupancy came in at 83.8%.

A total of 1,818 Premier Inn rooms have been opened by the company in the year to date, with plans to add about 5,500 more.

Whitbread, which also runs Costa coffee shops, said it was on course to deliver full year results in line with expectations.

New chief executive, Alison Brittain, said: “In Costa and Premier Inn we have built the nation’s most loved coffee shop and hotel brands and we have laid out clear and ambitious growth milestones.

“I am looking forward to building on the foundations of the business by investing in our people, our network and our infrastructure to enhance our customer offer, further strengthen our brands and deliver profitable growth.

“Whitbread has had another good quarter and, for the year to date, we have delivered total sales growth of 11.1% and like for like sales growth of 3.6%.

“Our brands continue to win market share and we are on track to deliver full year results in line with market expectations.”

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