Iata is joining forces with Prince Harry’s Travalyst initiative help passengers calculate their carbon footprint from air travel.
The collaboration aims to bring greater transparency, accuracy and consistency to how a traveller’s carbon footprint is calculated.
They will focus on both data and standard methodology for route-based passenger CO2 emissions calculations for aviation at scale.
This will include a shared position on how to account for sustainable aviation fuel.
The Travalyst coalition includes travel and technology brands Amadeus, Booking.com, Expedia Group, Google, Skyscanner, Travelport, Trip.com Group, Tripadvisor and Visa.
Iata director general Willie Walsh said: “Consumers want to understand the environmental impact of their travels.
“Both Travalyst and Iata are continuously working to improve their methodologies by incorporating emerging knowledge of climate impacts.
“So we are working together to provide the consumer with easy access to consistent calculations of the environmental cost of their travel.”
Travalyst chief executive Sally Davey said: “This is the first time that airlines and the travel technology sector have come together in this way.
“As such it is a milestone moment in the decarbonisation of the sector. In the face of the climate emergency, travellers want and need clear and unequivocal information about their carbon footprint on which to base travel decisions.
“Today we are bringing some of the leading travel brands around the table with the world’s leading airline association, with the aim of easily providing consumers with the most accurate carbon calculations.”