An updated travel agent portal has been introduced as part of a revamped American Affair website.
A ‘Find My Holiday’ tool has been designed to enable agents to filter trips by duration, budget and other preferences.
The new functionality is aims to make the holiday search process as seamless as possible, equipping agents to easily present tailored options to customers, according to the operator.
Agents are being encouraged to make use of the portal with a competition to win five £50 John Lewis vouchers.
Entries need to be submitted by 5.30pm on October 18 with winners selected at random in a draw.
Head of marketing Nick Talbot said: “We remain focused on supporting our agent partners with the best tools and resources, so we’re excited about the launch of our new website and the new features it offers.
“We believe that the new travel agent portal and the ‘Find My Holiday’ tool will significantly improve the way agents interact with our products and help them sell our holidays more effectively.”