Gold Medal’s new Worldwide brochure features Central and South America as a destination for the first time, with holidays to Argentina, Brazil, Chile, Costa Rica and Peru.
The 232-page brochure offers almost 300 hotels and itineraries, with 25 new hotels, 27 new day tours and attractions, 16 new touring and self-drive options and eight new cruise itineraries.
It is also the first time that the operator has incorporated a range of its best products – airlines, hotels, touring partners, car hire, cruise lines and excursions – within a single brochure.
Kerry Gallagher, Gold Medal’s marketing director, said: “As we approach the peak period, it’s going to be critical for agents to be fully prepared and supported so they can capture every possible enquiry and convert them into bookings.
“We’re delighted to be contributing to that with this new brochure, which showcases our widest-ever range of product in one publication.
“It’s especially exciting to be able to feature Central and South America for the first time, which remain relatively unknown to the British traveller.
“We’ll be working closely with agent partners in the coming weeks to ensure they really up to speed on the contents before peaks really gets going.”
The eight-night Spirit of Costa Rica escorted tour costs from £1,449, based on two sharing, including transfers, sightseeing and indirect return flights with American Airlines.
Relevant products in the brochure are badged with Gold Medal’s ‘Incredible Journeys’ logo, to indicate complex tailor-made itineraries to inspire customers looking for trips that are “more than just a holiday”.