A new travel tech and digital agency has been created as retail app and website developer CruiseAppy joins forces with web developer iprogress.
Digital Travel Marketing Group (DTMG) has been formed just two years after the launch of mobile app and video streaming platform CruiseAppy.
Established players, including Cruise Britain, Imagine Cruising, Ignite Travel Group, The Cruiseline, ClubSeacret, Sunny Heart Travel, Bolsover Cruise Club, The Travel Village, Captain Cruise and Click&Go, have become clients.
CruiseAppy has been working with Liverpool-based iprogress to develop a travel app that can encompass all elements of a trip into a one-stop-shop while allowing travel agencies to service and manage the post-pandemic traveller more effectively.
Formed in 2007, iprogress has worked with Cruise Britain, Cruise Liverpool, Culture Liverpool, Liverpool International Music Festival as well as Liverpool Film Office, The Cavern Club, the government and NHS.
DTMG will focus on the travel and tourism sector, specialising in app and website development, e-learning, video streaming and channel management platforms.
Chief executive and co-founder Peter Whittle said: “Forming DTMG is a natural evolution of our plans. We have continued to drive growth and develop innovative new services throughout the challenging environment of the pandemic by broadening our product offering.
“We not only have our game-changing integrated app, with website and video streaming services for cruise sellers, but also we are now targeting leisure travel agents with our fast flight/hotel cache solution and creative API integrations with established partners such as Traveltek and ArrivalGuides.
“This brings all leisure travel product supply and content into the DTMG app and website CMS environment via innovative new plug-ins for fast deployment and scalability.”
He added: “The world of travel and tourism has changed irrevocably in the wake of Covid-19. By combining our expertise under one DTMG umbrella we are well placed to help the industry in tourism recovery and we have more innovation on its way.
“Recent data and analysis shows that contactless technology is strongly desired by customers, and travel apps, which also offer travel companies the opportunity to upsell, are clearly the way forward to benefit customer, company and destinations alike.”
Chief technical officer and co-founder Peter Aland said: “It makes perfect sense for iprogress to join forces with CruiseAppy to form DTMG. We have seen a massive increase in demand for our digital services in the travel sector since working with CruiseAppy and now as part of DTMG have an ambitious roadmap of product innovation in the cruise, leisure travel and tourism sectors.
“We have always had a strong affinity with the sector working on many tourism projects over the years and now as part DTMG have a plans for global growth from our Liverpool offices.”