Tauck is introducing four new European land tours as the US operator marks its 100th anniversary in 2025.
The company is also boosting its shoulder season departures by 50%, primarily during October and November.
Marking its 35th year of operating tours in Europe in 2025, the new itineraries feature Italy, Switzerland, France and the west country of England.
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Tauck will offer a total of 39 land tours in Europe next year, including five Tauck Bridges itineraries designed specifically for families.
A spokesperson said: “The continent continues to be the company’s most popular destination, and 2025 bookings to Europe are up double-digits, percentage-wise, over where 2024 bookings were at this time last year.”
Tauck has actively reduced the average group size of its land tours in Europe and other destinations with the introduction of small group departures averaging 24 guests each, and smaller group trips averaging just 15 travellers.
Chief executive Dan Mahar said: “Tauck will be 100-years-young in 2025, but we’re certainly not slowing down in any way.
“In fact, our commitment to innovating and enhancing our global portfolio of land tours, river cruises, small ship ocean cruises, and Tauck Bridges family adventures is stronger than ever.
“Expanding our shoulder season departures – and hosting more of our guests in Europe during the spring and fall – is a true win-win that benefits everyone.”