A manual developed by Abta and financial consultancy Deloitte will be launched at next month’s Travel Convention to help industry leaders to decarbonise travel and tourism.
The association said climate change is a global threat, so “urgent action” is needed from all sectors and businesses to tackle carbon emissions.
Carol Rose, Abta’s senior sustainability manager (left) and Alistair Pritchard (right), lead partner for travel and aviation at Deloitte, will launch the Climate Action Guidebook during the convention in Marrakech.
Abta has also announced that the event will be supported by Global – The Media & Entertainment Group, as headline partner.
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As Europe’s largest radio company, Global is home to national market-leading media brands broadcasting across the UK on DAB and FM and around the world on Global Player.
Global offers a portfolio of more than 900 podcasts that are hosted on Global Player, and it is also one of the leading outdoor advertising companies in the UK and Europe, with 235,000-plus sites reaching 95% of the UK population.
Furthermore, an additional speaker has been unveiled for the convention: Scottish adventurer Alice Morrison.
She is the presenter of the BBC2 series Morocco to Timbuktu: An Arabian Adventure.
In her latest book, Walking with Nomads, she tells the story of three inspirational journeys across Morocco, from the Sahara to the Atlas Mountains, to reveal the growing challenges faced by our planet.
Morrison will draw on her deep knowledge of and love for Morocco and share tales of her remarkable travels across the region.
The Travel Convention 2022, Marrakech, October 10-12
thetravelconvention.com