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Holiday Autos bolsters Ski Max offers for 2000/01 programme



Journal: TWUKSection:
Title: Issue Date: 30/10/00
Author: Page Number: 6
Copyright: Other





Holiday Autos bolsters Ski Max offers for 2000/01 programme

HOLIDAY Autos has launched its brochure for winter 2000/summer 2001 with special offers for car hire in Florida and the introduction of its Ski Max product in Italy.

Prices in Spain have been slashed by up to £30 with savings of up to £35 on selected cars rented from Sanford Airport in Orlando between now until March 31 next year.

The Ski Max product, now available in Turin, Verona, Bologna, Bergamo and Milan for the first time, offers customers a choice of benefits including ski racks, snow chains/tyres and a full tank of petrol.

Holiday Autos UK and Ireland managing director Tony Seaman said: “Ski Max was designed specifically for the expanding independent flydrive ski market to provide customers with a product that offers great service and value for money.

“Last year, Ski Max accounted for 10% of winter bookings and subsequently we have decided to extend the product to the popular Italian ski resorts.

“Ski Max offers agents the opportunity to increase their earnings from car rental by increasing the number of pre-bookable products on offer to customers.”

New addition: Ski Max is now available in Italy



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