VISITSCOTLAND will display
its website address at 20 FA Premier League grounds across England during this
season’s premiership matches, which kicked off last Saturday.
VisitScotland’s marketing
director Malcolm Roughead said the aim is to make Scotland as visible as
possible and generate interest in getting people to visit Scotland. “The
attraction the FA premiership has across the world is immense and it is one
that holds a great deal of potential for Scotland in reaching many of its key
markets,” he said.