MIDCONSORT
agents have been warned to sharpen up their business practices to survive the
current trading slump.
Gold
Medal Travel said agents needed to sell more at higher prices and work harder
on their sales pitches to be “sellers, not just bookers”.
One
way was to “up-sell” passengers to premium seats and sell more
add-ons.
Head
of sales Gillian Downer said: “It’s time to go back to basics to sell more
and sell at higher prices.
For a full report of last weekend’s Midconsort
conference in Malta, see the Travel Weekly newspaper on December 3.