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Regions make show of force


Auvergne in central France which will be flagging the Vulcania theme park, opening in 2001. Other exhibitors include Air France and small hotel chains such as Chateaux Hotels.



Belgium has increased the size of its stand and will be showcasing Brussels and the French-speaking Ardennes separately from Flanders for the first time. Brussels, Cultural Capital of Europe for 2000, will have a high profile while Ghent will be promoting Floralies, the biggest European flower show, taking place in spring 2000.



Holland will be continuing the floral theme by showcasing Floriade, a horticultural exhibition which will be held in Amsterdam between April and October 2002.



The Netherlands Board of Tourism will be joined by 50 Dutch organisations to promote motoring holidays and short breaks to alternative cities like The Hague, Maastricht and in particular Rotterdam which has tripled the size of its stand to reflect its designation as Cultural Capital for 2001.



The Switzerland Tourism stand will concentrate on four main product areas: lakes and mountains, winter, business travel and – new for this year – the youth market, with four product managers on hand to promote each sector.



The main focus of the German National Tourist Office stand will be EXPO 2000 and the marketing campaign will be launched at WTM.



The world exhibition will be held in Hanover from June 1 until October 31 and 40m visitors are expected. There are eight new exhibitors from Germany including hotels such as the Hotel Ambassador in Berlin and the Hotel Akzent in Hanover. Baden-Baden Marketing will be at the show, flagging the city’s festival hall, hotels and golf course.



France will have one of the largest stands in the European section, with over 150 exhibitors sharing space.



One of the principal stands will be shared by the Paris/Ile de France Regional Tourist Authority, the Tourist Office of Paris and Mission 2000, which will be promoting events to celebrate the millennium throughout the country.



There are several new exhibitors including the Regional Tourist Office of Auvergne in central France which will be flagging the Vulcania theme park, opening in 2001. Other exhibitors include Air France and small hotel chains such as Chateaux Hotels.



Belgium has increased the size of its stand and will be showcasing Brussels and the French-speaking Ardennes separately from Flanders for the first time. Brussels, Cultural Capital of Europe for 2000, will have a high profile while Ghent will be promoting Floralies, the biggest European flower show, taking place in spring 2000.



Holland will be continuing the floral theme by showcasing Floriade, a horticultural exhibition which will be held in Amsterdam between April and October 2002.



The Netherlands Board of Tourism will be joined by 50 Dutch organisations to promote motoring holidays and short breaks to alternative cities like The Hague, Maastricht and in particular Rotterdam which has tripled the size of its stand to reflect its designation as Cultural Capital for 2001.



The Switzerland Tourism stand will concentrate on four main product areas: lakes and mountains, winter, business travel and – new for this year – the youth market, with four product managers on hand to promote each sector.



The main focus of the German National Tourist Office stand will be EXPO 2000 and the marketing campaign will be launched at WTM.



The world exhibition will be held in Hanover from June 1 until October 31 and 40m visitors are expected. There are eight new exhibitors from Germany including hotels such as the Hotel Ambassador in Berlin and the Hotel Akzent in Hanover. Baden-Baden Marketing will be at the show, flagging the city’s festival hall, hotels and golf course.



n Agents can sign up to take the Viking Challenge training programme for free at WTM, saving the normal £25 fee. Those who complete the programme qualify to become Scandinavian Experts and get the chance to win a trip to Scandinavia.



n The Netherlands Board of Tourism will launch its new Dutch Fact Finder Trade Manual at WTM. Featuring tour suggestions, water sports, accommodation, exhibitions and events, it aims to provide a one-stop shop for travel agents.


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