World Travel Market will have ten new UK and Ireland exhibitors this year, reflecting the growth in domestic tourism.
British attractions, tour operators and hotels will exhibit at the show. Among these is the Cutty Sark, which is currently undergoing an extensive multi million pound restoration programme due for completion in 2010.
Other cultural offerings are Gardens to Visit, Cornwall Tourist Pass and West End theatre company the Ambassador Theatre Group.
Folio Hotels, which operates 37 three and four-star hotels across England in Scotland, will also be a first time visit to World Travel Market.
Recent acquisitions include the Heywood Building in Liverpool City Centre, which will open as the boutique Heywood House hotel in November.
World Travel Market takes place at the ExCeL Centre in London, November 11-13.