The ITC Travel Group has launched its first brand wide trade incentive as it looks to drive new business.

The ‘£100 in your pocket’ incentive is applicable on bookings across all of the group’s trade facing brands – the Inspiring Travel Company; Western & Oriental; Regent Holidays; Rainbow Tours; VillaSelect; ITC Sports and Spectate.

Any new agent bookings made from 15 February to depart in February, March or April 2018 will be rewarded with £100 in Compliments retail vouchers.

The incentive is in addition the regular, year-round programme with ITC and Western & Oriental will run as normal.

To claim your £100 voucher, agents should email booking references to

Vouchers will be sent out to agents in May.