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Christmas business boost not a guarantee of 2010 success, says BRC chief


An improvement in business over Christmas is not a guarantee of success in 2010, according to the head of the British Retail Consortium (BRC).


BRC director general Stephen Robertson told the Sunday Telegraph that likely tax increases, economic uncertainty and a shift towards a saving culture could put the brakes on consumer spending in 2010.


The comments will be a cause of concern for travel retailers, many of whom reported positive sales performance over Christmas and the New Year and said they were “cautiously optimistic” about the forthcoming peak period.


Travel industry observers have warned for some time that an improvement in consumer confidence may be offset by likely tax increases and cuts in public spending following this year’s general election, combined with other external factors such as the football World Cup.

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