AIRTOURS’ long-haul specialist Tradewinds is increasing its Australia reservations team on the back of its new dedicated brochure to the region.
After announcing plans to increase business by more than 100%, the operator is hiring four more people to join the six-strong department.
Marketing manager Mark Blewitt said:”We have doubled the product which appeared in the worldwide brochure and are targeting sales growth of around 120%.” He declined to reveal passenger numbers.
All staff in the department will visit Australia for an educational trip along with its 10 top-selling agents.
The programme is 80% Australia with the remainder split among New Zealand and the Pacific islands of Fiji and the newly introduced Cook Islands and Tahiti. Stopover options are available in the Far East and Pacific. Brochure prices lead in at £949 for 13 nights taking in Singapore, Perth and Bali.