News

The Ultimate Travel Company in talks to buy Bridge & Wickers

The Ultimate Travel Company is in talks to buy luxury tour operator Bridge & Wickers.

Bridge & Wickers co-founder David Wickers confirmed talks were at an early stage with a view to an acquisition. 

If successful, Bridge & Wickers would continue trading as an autonomous division of The Ultimate Travel Company, focusing on Australia, New Zealand and Canada, and would continue to be headed up by founders Jerry Bridge and Wickers, who would become directors of The Ultimate Travel Company.

The Ultimate Travel Company offers a range of holidays, from safaris, escorted tours and luxury beach holidays to weekend breaks in Europe. The tour operator, based in Fulham in London, offers tailormade holidays worldwide, and also has its own inhouse travel agency.

It is understood there would be potential synergies as a result of the acquisition as the companies specialise in different areas.

Wickers said:  “We are indeed in negotiations with a view to Bridge & Wickers being acquired by The Ultimate Travel Company and are both hoping that the outcome will be successful and of enormous mutual benefit.” 

Bridge & Wickers was not being actively touted for sale, added Wickers.

No-one at The Ultimate Travel Company, which is Atol protected and Abta bonded, was available for comment.

Share article

View Comments

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.