Lowcost Beds has further developed its worldwide hotel portfolio in top city-break destinations following a rise in demand.
The independent bed bank claimed a 45% increase in sales on city destinations over last year after securing exclusive rates in Barcelona, Madrid, Berlin, Prague and Krakow.
The lowcost Travel Group brand has also developed its presence in destinations such as New York, Miami, Istanbul, Abu Dhabi and Dubai which are popular with trade partners in the Middle East, the US and Latin America.
A recent study by Abta found that city breaks are now just as popular as beach destinations with 41% of travellers taking a city stay in the last 12 months – the same percentage as those choosing beach holidays.
Lowcost Travel Group sales director Paul Riches said: “What was perhaps seen as a luxury 2 to 3 years ago is now increasingly more common. City break demand is back across all of Europe.
“Additionally, hoteliers are becoming more flexible and there are deals and exclusives to be had with the right relationships.
“We recruited more buyers to ensure that we have the better product in the most popular cities and our customers are reaping the benefit.
“Barcelona remains a top seller for lowcost Beds; we recently secured exclusive rates on a number of hotels in the city with discounts of up to 50% such as the seven HUSA hotels in the city.”