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Sandals Resorts has teamed up with the king of ‘Reggae Reggae’ cuisine Levi Roots to launch a culinary-focused holiday at Sandals Grande Riviera Beach & Villa Golf Resort in Ocho Rios, Jamaica.
Hosted by the Dragon’s Den success story, the week-long trip, running from January 6-13, 2016, will give clients the chance to learn how to cook authentic Jamaican cuisine during two master classes.
Roots will also accompany guests to a local food market and give a singing performance at a gala dinner in a private location, with a pre-dinner photo session.
“I’m hoping this will attract people who love food – Caribbean food in particular,” said Roots at the trip’s London launch event. “Butch Stewart is Mr Jamaica – it’s inspiring to work alongside the Sandals group.”
The Rum, Rhythm and Roots package costs £1,599 per person and includes seven nights’ stay on an all-inclusive basis in a Poolside One Bedroom Butler Villa Suite, return Virgin Atlantic flights from London, lounge passes and transfers.
The Sandals Grande Riviera Resort has undergone renovation work and has new restaurants as part of the brand’s Gourmet Discovery Dining programme, including a Southern soul food outlet, a tapas restaurant, and a speakeasy style bar. Also new is a Popcorn and Palms outdoor cinema experience showing movies under the stars.
The group’s new partnership with Napa Valley vineyard Robert Mondavi Wines, starting on March 1, will give guests at all Sandals resorts an expanded complimentary wine list of six house wines rather than four.
Managing director Karl Thompson said: “We’ve invested a lot to differentiate ourselves on dining. People are choosing our resorts because of the restaurants we have.”