A two-tier loyalty scheme will reward agents to encourage bookings with luxury operator Elegant Resorts.
The Connoisseur programme includes benefits such as places at events and on fam trips together with free airport lounge passes and concierge assistance for clients.
The Connoisseur Gold level requires agents to confirm bookings totalling a minimum of £75,000 in 12 months while Connoisseur Platinum requires a minimum of £150,000-worth of bookings in a year.
The enhanced level includes a guaranteed place on a fam trip and all annual events organised by the company.
Sales director Tracy Docherty said: “We are thrilled to launch our new loyalty programme and reward our best-selling agents.
“We are also hoping that this new scheme will entice more to work with us as it reaffirms our commitment to the travel trade. “
National account manager Katie Daniels added: “We have never been more committed to our travel agent partners and my role ensures a personal relationship with each and every one of them.
“As well as launching this programme to reward our top bookers, we have an exciting plan for 2025 including exclusive events and incredible fam trips, and we want to make sure our top agents are a part of this throughout the year.“