30,000sq metre site near San Lawrenz village in the west of the island.
The £11m farmhouse-style property is being targeted at the business market: it has a conference hall for 350 delegates and six syndicate rooms, plus a gymnasium and health centre.
Sunspot marketing director Nick Bugeja said: “Malta’s five-star product has definitely improved and is now comparable with any offers in the Mediterranean.
“The top St Julian’s hotels are working together to market themselves more successfully.
According to Belleair general manager Martin Zahra, a strong point of Malta’s five-star hotels is they offer full facilities for business and leisure traffic.
“Questionnaires show a high level of satisfaction with the five-star hotels,” he said.
Cadogan managing director Gary David is also impressed by the standard of Malta’s five-star hotels. “The islands have more to offer now than ever before,” he said.
Prestige director John Dixon said the five-star hotels were broadening Malta’s appeal.
“With products like the Corinthia Palace’s spa centre, Malta is providing something for all types of client,” he said.
Sovereign marketing manager Steph Pritchard said the increased five-star hotel competition had little effect on upmarket rates.
“These hotels position themselves individually and don’t get caught up in a holiday price war,” she said.
The Malta Tourist Office’s UK director Jeffrey Cutajar added: “Many hotels are booked solid right through to September.”
THE wave of five-star hotel openings in the latter half of the 1990s has taken Malta’s status distinctly upmarket, say specialist and mainstream operators to the destination.
The St Julian’s/St George’s Bay area has seen most development, with the Corinthia San Gorg, Westin Dragonara and Bay Point Resort now marketing themselves for conferences.
The other five-star hotel in the St Julian’s area, the new 300-bed Hilton, is expected to join their marketing set-up when it opens in October.
Gozo also has a new five-star property, the 106-suite San Lawrenz Leisure Resort, which opened on May 1 on a 30,000sq metre site near San Lawrenz village in the west of the island.
The £11m farmhouse-style property is being targeted at the business market: it has a conference hall for 350 delegates and six syndicate rooms, plus a gymnasium and health centre.
Sunspot marketing director Nick Bugeja said: “Malta’s five-star product has definitely improved and is now comparable with any offers in the Mediterranean.
“The top St Julian’s hotels are working together to market themselves more successfully.
According to Belleair general manager Martin Zahra, a strong point of Malta’s five-star hotels is they offer full facilities for business and leisure traffic.
“Questionnaires show a high level of satisfaction with the five-star hotels,” he said.
Cadogan managing director Gary David is also impressed by the standard of Malta’s five-star hotels. “The islands have more to offer now than ever before,” he said.
Prestige director John Dixon said the five-star hotels were broadening Malta’s appeal.
“With products like the Corinthia Palace’s spa centre, Malta is providing something for all types of client,” he said.
Sovereign marketing manager Steph Pritchard said the increased five-star hotel competition had little effect on upmarket rates.
“These hotels position themselves individually and don’t get caught up in a holiday price war,” she said.
The Malta Tourist Office’s UK director Jeffrey Cutajar added: “Many hotels are booked solid right through to September.”