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On track to hit the comfort zone


Grand designs: JPAI’s plans for individual cabins have room for development on a range of aircraft



MOSTof the major airlines have now installed, or are in the process of installing, sleeper seats in their first-class cabins following British Airways’ lead in 1996.



But the intense competition for premium traffic means carriers are already working on the next stage in the development of their first-class product in order to gain a lead over their rivals.



James Park is a partner in design company JPAI, which fashioned the first-class seat launched by Singapore Airlines last summer.



JPAI has also worked on creating products for upmarket rail operators such as Orient Express and the Royal Scotsman.



One of his company’s current projects is the development of individual first-class cabins, which will provide first-class passengers with what they desire most – privacy and comfort.



Park believes the concept could become a reality within as little as five years, but admitted it depends on whether airlines are in a strong enough financial position to make the necessary investment.



“These compartments will be along the same lines as a sleeping compartment in a luxury train,” he said.



“In the existing aircraft, there is room for individual compartments in the forward cargo section. There is potential for a maximum of 10-16 cabins.”



Each cabin could have its own bed, washbasin and entertainment centre (pictured right) and be completely closed off to neighbouring passengers.



Airbus is also developing a similar concept for its new A3XX aircraft, which are being built for the next millennium.



These airliners will be even bigger than the largest existing aircraft, Boeing 747-400s, and have room for seating, sleeping and retail space on various levels, similar to a cruise ship.



Meanwhile, technology – whether for work or entertainment – continues to play a major role in the improvements being made in first-classcabins.



Some airlines already offer a limited access to the Internet from the air and are working on expanding this service.



But Park believes the cost of installing existing telecommunication systems in aircraft cabins is not currently financially viable.



Lufthansa vice-president product and services management, Holger Haetty, expects the airline to offer intranet links on all its flights by 2002.



But he believes the emphasis will be on improvements in levels of service, rather than on new products and gadgets.



“I think the main thing is that a cabin makes you feel at home,” he said.



“First-class passengers just want to relax, or do business. They don’t want gaming or gambling. Of course we have to offer it.



“Ithink we will see slight modifications. Beds will be made more comfortable, but we won’t be seeing showers on board – it doesn’t make sense.”


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