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Customer Profile: Newmans Holidays

Escorted


Client: ABC1, aged 55 and over for Premier coach tours; 40-plus for Value arrangements.


Group size: mainly couples, but some singles.


Duration: about 17 days.


Average price: £1,200 per person, land only.


Lead booking time: three to six months.


Arrangements: mostly two-island tours.


Independent


Client: mainly aged between 30-60 plus second-time travellers. Increasing number of 20-plus passengers.


Group size: mostly couples.


Duration: two weeks.


Average price: £750 land only.


Lead booking time: three to six months, although more last-minute bookings recently due to cheaper fares via Asia.


Arrangements: motorhomes, independent coach tours and self-drive itineraries.

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